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...Connect analytics counters and configuring conversions through GTM

Creating the GTM

Open this site: https://tagmanager.google.com/
Press the “Create account button”
Fill in these fields:
Press the Create button below
Agree to the terms of service
Copy the codes and past them to the corresponding mini-landings:
Save the mini-landing and go back to GTM
Go to the admin tab and click on Import Container
Download the ready container here
Load it to the site and choose an existing workspace
Choose the workspace
Press the Confirm button

Configuring the container

Open the variables section and edit variable values.
An example on how to fill in variables:
GA4
G-PC7MJCCPBK
Pixel_FB
240369497014143
Pixel_TikTok
BTNH5G8RQH53JI5RA600
Pixel_VK
VK-RTRG-502975-YdQG
TOP_Mail.ru
3192512
Yandex_Counter
56644959
Open the variable and type its value
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On this page
Creating the GTM
Configuring the container